Joe Castillo

“Inspiring Transformation through Art, Storytelling and Creativity”

Joe Castillo is an expert on crafting your story in the best way. He has applied his creative genius to the challenge of communication. His unique content stimulates the mind, creative SandStories capture the eye, powerful music engages the ear and success stories grip the heart. Joe is an expert in helping leaders, corporations and individuals make their event a success.

A native of Mexico City, Joe Castillo grew up in a bi-lingual home, surrounded by art and the cosmopolitan culture of an international city.

In his teenage years he developed a passion for using art to tell stories. He created his own comic book series and regularly combined one art-form with another. Moving to Florida, he attended Ringling School of Art, and graduated from Florida Bible College. He started his career by founding The Advertising Library, an agency in Knoxville, Tennessee. After 20 years in advertising and public speaking, he created the ‘live art’ experience he calls “SandStory.”

Joe is an artist, speaker and storyteller with a passion for promoting the visual arts as a way of touching the heart. His artwork continues to sell worldwide. He is the author of three books and countless articles, performed in 45 states and 26 countries and continues to write, innovate, and inspire wherever he goes.

Joe & his wife Cindy have four grown children, six grandchildren and call Atlanta GA, home.

“Joe Castillo is without question the most unique motivational and inspirational artist in the world today!”

SandStory BW

Keynote Speaker

Joe is a gifted keynote speaker having entertained and captivated hundreds of thousands of people over a period of thirty-two years. He has mastered the ability to combine story and visual art in a way that inspires, motivates and touches the heart. SandStory is perfect for corporate events, non-profit fundraisers, and conferences. Your audience will be left awestruck and inspired.


SandStory has raised over 6 million dollars for charity, and Joe Castillo can bring his unique combination of story and visual art to your next fundraising event. And you will receive a one-of-a-kind SandStory art piece to auction off at your event. SandStory will enhance your fundraiser and bring value to your donors.

Corporate Events

SandStory is fresh and exciting. Using his hands and grains of sand on a light table, Joe Castillo creates images that tell your company's story. As a corporate speaker, SandStory's message will uplift your audience and leave them awestruck and inspired. SandStory is great as the keynote to your event, or as a beautiful transition piece.